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I Was Just Exposed on Facebook
Peter Preksto is a co-founder of image-recognition company Alta Data Solutions, Inc. My business is pretty esoteric–we scrape petrified information off of paper or microfiche at super high speed and...
View ArticleWhy Aren’t We Serious About Social Media?
Companies… if tuned in… are aware of the existence or need for social media. However, many don’t exactly know where to start or what to do. So instead of getting the best use out of the tool (and...
View ArticleAnd You Don’t Know What to Do. So Jump!
…And You Don’t Know What to Do. So Jump! Preparation. Training. Practice, practice, practice. Vigil & discipline & duty & repetition. A smidgen of ingenuity & a touch of class and...
View Article1 in 4 US Adults Use Mobile Applications
Smartphones aren’t just for the tech-savvy anymore. According to Mashable, 1 in 4 U.S. adults now use mobile applications. It is no secret that cell phone use has increased over the past couple of...
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20 Ways Businesses Are Using Foursquare
I know. We are trying to figure this “foursquare” thing out. I understand completely. The research team at Brandswag (Rachel Elsts and Stephanie Gray) decided to put together 20 different ways...
View ArticleThe New Foursquare for Admission Departments and Universities
Universities are kicking butt in social media! They’re on Twitter, Facebook and are beginning to use geolocation applications like Foursquare. Why is this going to work? Most prospective students make...
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50 Ways to Measure Success in Social Media
Measuring the effectiveness of social media campaigns has been quite a hot topic over the last few years. One of the biggest objections business leaders make about the medium is the difficulty to...
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Social Media Automation, Philosophy, Ethics and Stupidity
Today’s post is from Robby Slaughter of Slaughter Development, a productivity consulting firm. I have a habit of making fun of Kyle Lacy for repeating himself online. We’ve had some good discussions...
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Stop Ignoring Your Social Media Policy!
Last week, while I was getting a haircut, I overheard a conversation between my stylist and the manager of the salon. It seems a co-worker had complained about her job on Facebook without considering...
View Article3 Reasons Why Online Reputation Management is Important
Having a well designed website full of great content is old news for businesses wishing to maintain a high level web prominence. With the rise of social media, businesses and professionals alike must...
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